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Alzheimer Society and Virgin Media Television team up for Donate For Dementia week

Delmar by Delmar
March 13, 2021
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Alzheimer Society and Virgin Media Television team up for Donate For Dementia week
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The Alzheimer Society of Eire (ASI) is teaming up with Virgin Media Tv for a particular Donate For Dementia week of exercise from March 22-28.

The week will elevate much-needed consciousness and important funds for the charity to assist individuals with all types of dementia, which impacts half one million Irish households.

From March 22, Virgin Media TV studio reveals from Eire AM to The Tonight Present will embrace particular programming to place the highlight on individuals dwelling with dementia, household carers and ambassadors, together with employees and pals of the ASI.

Virgin Media Tv presenter Martin King will open up about his personal private expertise with dementia in a particular documentary known as We Want To Discuss About Dementia on Virgin Media One on March 28 at 8pm. 

Martin’s mom, Christina, was identified with dementia and sadly handed away in 2019. His father, Martin senior, who was in the identical nursing residence and room as his mom died simply 4 weeks earlier than her.

Martin talks to members of his family, individuals in the neighborhood and people with a lived expertise of dementia about lifting the stigma that’s typically related to illness.

The particular consciousness and fundraising week will conclude with the published of the Discovering Jack Charlton documentary on Virgin Media One on March 28 9pm. This compelling documentary, which the ASI is a charity associate for, appears at this Irish sporting legend and his beforehand undocumented life with dementia.

It options contributions from Jack’s household for the primary time, together with his spouse Pat and son John. They’re supported by main figures in soccer, music, movie and politics. The documentary additionally options unseen archive footage, capturing behind the scenes with Jack and the Eire workforce through the World Cup in 1990 and on the highway to their qualification for the 1994 World Cup within the USA.

Pat McLoughlin, CEO of The Alzheimer Society of Eire, stated: “I’m delighted that the ASI is teaming up with Virgin Media Tv for a particular week of exercise to mark the TV launch of the highly effective Discovering Jack Charlton documentary.

“Jack lived with dementia within the closing years of his life, and this wonderful documentary focuses on his love for his household and people extraordinary years when he introduced Eire to Euro 88 and two World Cups, boosting our nationwide pleasure past comparability.

“There are 64,000 individuals dwelling with dementia in Eire and every year there are 11,000 new instances. Meaning as we speak, tomorrow and the following day 30 individuals per day will probably be identified.

“This one-week partnership will elevate a lot consciousness and much-needed funds to assist these dwelling with dementia and their carers. We’re simply so grateful to Virgin Media and the makers of the Jack Charlton documentary Noah Media Group for serving to to place this highlight on individuals with dementia and their household carers throughout this week. We’re all actually trying ahead to it now.”





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Tags: AlzheimerDementiaDonateMediaSocietyTeamTelevisionVirginweek
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